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SEO Management / Digital Marketing

Methodology

Process

Measurement Tools

"If you're not measuring, you're not marketing"

To get the most traffic, enquiries and sales from your business sector we measure, analyse, and learn, so we can make the nessecary changes based on firm data. Were ever possible we will set-up the best automated software tools to analyse and find those potential opportunities and 'big wins'.

Content & Supplementary Content

Google's brand new emphasis is the idea of E-A-T, which is a website's "expertise, authoritativeness and trustworthiness". Google referes to content and supplementary content extensively in their new Google Quality Rater's Guidelines. They want to see interesting content on a website that has many pages. Note that it's not referring to helpful content on other sites, but more as a way to increase visibility on the site with lots of pages to increases a person's time on a website.

Social Media Marketing

The search engines are lending more preference to sites that send out social signals so it's key to the success of your digital business to take full advantage of the online marketplace you will need to embrace social media sites such as Twitter, Facebook, Pinterest, Instagram and Google+.

Leveraging Assets

Leveraging existing business assets could be using your best clients to promote your services through testimonials, either written or using video. Other asset include job boards, presentation slides, articles, personnel as social advocates, reviews, memberships, associations, email lists and other assets you may not even realise you have.

Our Clients

  • Digital Marketing - Holiday Lettings
  • Digital Marketing - Glevum Windows
  • Recruitment Digital Marketing
  • Digital Marketing Cars
  • Digital Marketing Dental Practice